The gift card is nothing more than a prepaid card with credit that can be used to purchase products or use services. It is one of the easiest, most practical, and assertive options when you don’t know what to give as a gift to someone.
Despite being something very common in clothing stores, this option already exists for services, courses, food purchases, among others.
If you’ve come this far to learn more about what it is, how it works, and the best gift card benefits and options, read on. Below, we’ve separated everything you need to know.
What is the Gift Card?
A gift card is a prepaid card whose credit can be used to purchase products and contract other services. He is also known by the English name gift card. That is, the card works, theoretically, as a payment method.
There is also the possibility of online and physical gift cards. Both options allow the buyer to determine the value of the gift card.
How does the gift card work?
Some stores, for example, have their own gift card, and they can be purchased either in physical stores or through the brand’s website.
Generally, for the purchase of a gift card, a minimum value and a maximum value are defined at the discretion of the person who is going to gift. That is, you go to a physical store or access the website of the brand you want and make the purchase of the card, defining the amount you want to credit on it and making the payment.
The cards are accompanied by a code, and it is through this that the gifted person uses the value to buy whatever they want. In virtual stores, for example, before completing the purchase process, it is possible to enter the card code.
It’s all very automatic, practical, and fast. And you don’t have to do anything other than enter the code to use the amount on the master card when completing the purchase.
And it can be used for purchasing various products. Are they:
- Appliances, etc.
Some stores that offer services also already have this modality as a form of payment. This is the case with platforms such as Deezer, Uber, Spotify, and many others.
What are the advantages of using a gift card?
Now that you know what the gift card is and how it works, it is important that you also know the numerous advantages that it can guarantee you and who will be given it.
With so much to do in the day, practicality is all we need. Therefore, one of the advantages of the card is practicality, especially in the online version. That’s because the purchase is made online, and you don’t even have to leave the house to deliver it to the person who will be gifted, as you can send it directly to their email.
Also, you don’t have to spend hours and hours worrying about what to give as a gift, what size or what color. With a gift card, the recipient has the possibility to buy what he wants in a more assertive way.
Improves the consumer experience
In addition to the practicality for you, as mentioned above, this also reflects on those who receive the card.
This is because it is also possible to make the purchase with the card online. This makes the consumer experience much more practical and better since he won’t have to, for example, face full stores or queues to pay for the purchase.
More time to decide what to buy
A common problem when buying gifts is time. No one wants to miss the date of the celebration because they forgot the gift or delivered it late. But it may happen that the gift is out of stock or does not arrive on time for the date for you to deliver.
The possibilities of problems regarding time are many, but with a gift card, however, it is possible to give more time for the person receiving the gift to choose what they really want.
That’s because you can buy the card, and she will still have a period, which can be 30, 60, or even 365 days, to buy the gift. Its use does not have to be immediate.
5 gift card options for gifting
Below, we’ve separated some 5 gift card ideas for you to look for:
Clothes are usually a very personal thing, and if you don’t know a person’s tastes very well, you can end up wrong in the present.
Today, several clothing stores, such as Renner, Forever 21, C&A, Marisa, among others, offer the option of a gift card that is available in physical stores and online.
Much sought after for the versatility of products, ranging from clothing to electronics, marketplaces already offer this option for a gift card to their users.
Stores like Amazon, Americanas, and Submarino have this option on their websites, and to buy it is super simple, and the code is sent to the recipient’s email.
It’s not just clothes and electronics that you can buy a gift card. Restaurants also offer this possibility, so you can buy dinner, for example.
Networks such as Outback and Madero allow you to give the card with values between R$50.00 to R$100.00.
In addition, food applications such as food also offer the Food Card, which can also be used to order in restaurants registered on the Application or website.
For people who are fans of books, movies, or games, the bookstore gift card option can be the perfect way to give.
The FNAC, Saraiva, and Livraria Cultura bookstores are some of the chains that offer this type of product and allow purchases to be made in physical stores and online.
Streaming and Apps
In addition to the numerous options we have given above, gift cards are also very popular for streaming services such as Netflix, Amazon Prime, or Disney+, which offer gift cards starting at R$50.00.
In addition, app stores such as the App Store (IOS) and Play Store (Android) also offer this option for smartphone lovers.
As you can see, the gift card can be a practical, cheap, and more assertive possibility since, with the variety of options, it allows the recipient to choose what he wants or needs.
In addition, the possibility of doing this entire process, both purchasing the gift card and using it, online avoids many inconveniences of going to stores and facing queues, for example.
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